SMS Messaging Policy
SMS Messaging Policy
Last Updated: November 30, 2024
Retarget Leads provides SMS and MMS messaging services as part of its AI-powered digital receptionist platform. This SMS Messaging Policy explains how messaging works, your responsibilities, and recipient rights.
1. Consent Requirement
By using our Service, you represent that you have obtained prior express consent from recipients before sending SMS or MMS messages, in compliance with:
Telephone Consumer Protection Act (TCPA)
FCC regulations
Carrier A2P 10DLC policies
Applicable state and federal laws
Consent must be explicit, informed, and directly provided by the message recipient.
2. Message Types
Messages sent through the Service may include:
Appointment confirmations and reminders
Missed-call follow-ups
Service notifications
Transactional or informational messages
Marketing or promotional messaging is permitted only if legally compliant consent has been obtained.
3. Opt-Out Instructions
All SMS messages support opt-out functionality.
Recipients may opt out at any time by replying:
STOP – to stop receiving messages
HELP – to receive assistance
Once opted out, recipients will no longer receive messages unless they later opt in again.
4. Prohibited Messaging
You may not use the Service to send:
Unsolicited or spam messages
Messages to purchased or scraped contact lists
Deceptive, misleading, or fraudulent content
Messages promoting illegal activities
Content that violates carrier or regulatory rules
5. Message Delivery
Message delivery is subject to carrier availability and network conditions. Retarget Leads does not guarantee delivery and is not responsible for carrier filtering, blocking, or delays.
6. Data & Privacy
Message content and metadata may be processed and stored to:
Deliver messaging services
Ensure compliance
Maintain system integrity
Support customer inquiries
We do not sell SMS data or phone numbers.
7. Compliance Responsibility
You are solely responsible for:
Maintaining proof of recipient consent
Managing opt-outs and suppression lists
Ensuring message content complies with laws and carrier rules
Retarget Leads does not provide legal advice.
8. Suspension of Messaging Services
We reserve the right to suspend or terminate SMS services if:
A2P policies are violated
Carrier complaints occur
Required registrations are inaccurate or incomplete
Legal or compliance risks arise
9. Contact Information
For questions regarding SMS messaging:
Email: info@retargetlead.com
Phone: 347-832-8251
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